Archive for March, 2010

Facebook Wants You To “Like” Everything On The Web

Facebook Wants You To “Like” Everything On The Web
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What About Wednesdays: Social Media In 2010

What About Wednesdays: Social Media In 2010

Social Media In 2010: Foursquare, Vlogging, Social Media Policies, Twitter Predictions This time last year, I wasn’t thinking about Social Media as a business tool.  It was completely personal and I didn’t even
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So… What Is Content?

Last week, we talked about the need for music and media people who use social media to “feed the beast” on a regular basis. So this week it only seems logical that we discuss content. Whenever I talk to friends or clients
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Finger Candy Friday: Spotlight on Larry Pareigis

Finger Candy Friday: Spotlight on Larry Pareigis

Spotlight on Larry Pareigis (Country Music and Social Media Super Star) Nine North Records/Turnpike Music’s handpicked staff brings over 150 years of combined experience in radio and records to the table, starting
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Feeding The Beast

Every week we talk about social media (duh) and how it’s relevant to our friends in the music business and in the media. Last week I had two separate conversations with friends, and the topic of social media naturally
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FINGER CANDY FRIDAY: Social Media Trifeca-Part II

FINGER CANDY FRIDAY: Social Media Trifeca-Part II

The Right Message, The Right People, The Right Amount of TimesPart II: The Right People Do you want to talk to Golfers in Tucson or Hunters in Wisconsin? You know your business better than anyone else. By the time you take
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Personal Branding

In this week’s Media and Music Monday, I’m going to be toughing on one of the topics that I’m most interested in; personal branding. No matter whether you’re pursuing a music career or a career in the media, personal
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“The right message, to the right people, the right amount of times.” This is the Holy Grail of  Advertising: Getting the message you want, transmitted to the ideal audience and having it hit right
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Twitter Twosday: Don’t Get Lucky-Get Results!

Twitter Twosday: Don't Get Lucky-Get Results!

I write about Twitter a lot because next to MySpace it is one of the easiest platforms to use in order to grow your Social Media Network. Facebook, LinkedIn, your Blog are limited to the people you bring to them, so it
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The BIG Four Examined: YouTube

Today we warp up our discussion of the most important social media sites for the media and music professional. If you missed our initial discussion of the BIG Four, you can read the overview HERE. When I first began to
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